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What are the aims and objectives in a presentation?
First of all, before starting creating a presentation, one must know the purpose of the same. If you don’t know the purpose of making the presentation that you will be performing, then it won’t be done properly. The presentation will be a waste of time; eventually in such a scenario for you as well as for the ones it’s made as no proper information is conveyed and no one gets the point. Therefore, the main aim of creating a presentation is to inform the audience properly. The information can be given in two ways:
- Firstly, informing those people who don’t know anything about the topic (herein your purpose is to inform)
- Secondly, influencing the audience to use something about which they are already aware of (herein you will persuade the people)
Factors that define the success of your presentation
Below are the factors that define the success of your presentation:
- Each PPT type has its trick
One thing needs to be kept in mind and that’s the purpose of the presentation. As said earlier, information-oriented presentation is done for an audience type who doesn’t know about a certain topic. In such kind of presentations, you must inculcate facts and data so that at the end of your presentation the audiences got new information.
On the other hand, in a presentation that is made to persuade the audience, it would a little trickier to make. In such kind of presentations, your communication skills work. You have to change the mind of the audience who might not be interested initially, are interested at the end of the presentation.
- The success of the presentation depends on you
The ability and the communication skills of the presenter is what matters. It is important to bring information on the table so that the audience thanks you for the same. As a presenter, you are required to give presentation keeping in mind the below-mentioned three major factors. All of them are inter-related and if the message in the presentation is given in the apt media, the message reaches the audience and is understood by them:
- Message bearer (communicator)
- Message receiver (communicant)
- Your material must be prepared at the best
First and foremost, a presenter needs to collect and arrange the material that is needed to be delivered in the presentation. It is an unsaid thing that relevant information is supposed to be presented in compliance with the topic. If its purpose is to inform, you must give new information and things that are not familiar to the audiences. If its purpose is to persuade, you must deliver the benefits and advantages of the thing you deliver.
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